A Free Corporate Values Assessment
By Hans Bool - 1/4/2008
Corporate values. If you have to think about them you wouldn?t know where to start. For a small business, the corporate values are close to someone?s own personal values. Why are they important? Corporate values are just another characteristic of your organizational profile. Knowing them gives the o...
Keep a Digital Photos Diary
By Edwin Neo - 1/4/2008
Digital Photo Diary - memories that last a life time The best things in life come in threes, like friends, dreams, and memories. A digital photo diary keeps some of the big and little memories of our life. With it, you can look back on these pictures, and appreciate the richness of our past. Let`s l...
Six Secrets to Creating Successful Tourism Marketing, Websites, Ads, Tradeshow Booths, & More
By Tim Warren - 1/4/2008
If you want to substantially increase your tourism prospects and sales
without a lot of effort and expense, then read on and prosper. You are
going to learn the power and impact of the written word. Today?s tourism prospects are very busy. Decisions that influence
purchasing decisions can be made...
The Online Equivalent of an Effective Newspaper Advertisement is FREE
By Christopher Kyalo - 1/4/2008
Ask anybody who has been in business for a long enough and they
will tell you how newspaper advertisements have for decades
helped to build countless small businesses. The advantages of a newspaper advertisement are many, but what
has attracted small business entrepreneurs for decades is the
spe...
10 Secrets to Get Your Press Release Noticed
By Shannon Cherry - 1/4/2008
It?s difficult enough running the day-to-day aspects of a business, let alone trying to drum up new business as you go. But according to Shannon Cherry, APR, even if you have additional staff helping to get the word out about your products and services, location and prices, delivery and sales suppor...
Your Unique Point of View
By Steve Brummet - 1/4/2008
I had a chance to go to one of those big positive thinking rallies recently. I am one of those positive personal growth people that really enjoy that kind of thing. Throughout the day, I heard presentation after presentation from some of the best professional speakers in the business; General Tommy ...
9 Tips for Better Billboards
By Mike McDaniel - 1/4/2008
It is a given that billboard advertising "outdoor"
is not a "quick fix". If sales are down, you can`t
quickly put up a few boards to boost the numbers.
You must plan ahead. Lead time is not short when using outdoor. The
best use of boards is for image building and brand
awareness. Billboards are not...
The Red Phone - Management Consulting in 30 Seconds or Less
By Joey Robichaux - 1/4/2008
Modern business faces complex problems; management often calls upon highly-specialized consultants to help them address these difficult problems. If you`re ever called to help identify these most pressing issues, one of the easiest and quickest ways to start is to talk about the "Red Phone". You kn...
One In A Million - Make Your Site Stand Out
By Steven O. Ng - 1/4/2008
"One in a million". What do I mean by that? Well, for those of you who have dabbled in internet businesses such as affiliate programs and network marketing businesses, you would know that these programs generally provide an entire website for you to market their program. That`s great isn`t it? Your ...
Everybody Loves Raymond....You Should Too!
By Will Dylan - 1/4/2008
Popular TV Series Provides a Powerful Marketing Lesson Small Business owners spend a great deal of mental effort and time trying to dream up the next big marketing idea for their business. I?m all for that. It?s a good time investment for any small business owner to think about ways to promote their...
Starting A Business Can Be Tough - Think It, Believe It, And Live It
By Bisi Adepo-Bassey - 1/4/2008
You have done a lot of research as well as the homework required related to starting a new business. You finally summon the courage to take the entrepreneurial plunge. If only you did not have the "doubting Thomas?s" and nay sayers constantly swaying your already frail confidence. Rather than use th...
The Art Of Writing Classified Ads
By Jason Morris - 1/4/2008
The writing of good classified ads truly is an art that needs to be learned and perfected. Depending on the type of business you run, the development of a good classified ad can boost your annual sales by an average of £5,000 to £20,000 or more. You must first of all forget any notion of selling pr...
Ten Things To Do If You Really, Really Hate Your Job
By Cathy Goodwin, Ph.D. - 1/4/2008
1. Begin focusing on what you want instead of how much you want to escape. When you find yourself sharing the latest horror story, stop in mid-sentence and say, "What I want to have is..." 2. Create an image that describes you in your job. Are you on a riverbank with no way to get to the other side...
Postcard Marketing Tips: Boost Response Rates with a Stronger Message
By B.R. Cornett - 1/4/2008
Postcards can be an effective and affordable part of your marketing program. So don`t let a lack of writing experience stop you from using them. This article will give you the knowledge and confidence you need to write effective messages for your marketing postcards. Before You Begin Writing
Be...
How To Reduce Stress and Ease Worries in Just 3 Minutes
By Ananga Sivyer - 1/4/2008
Meditation, relaxation and visualisation are the standard recommendations for reducing stress, and they are all beneficial and useful to us in many ways, however, they are not so easy to put into use when stress strikes with it?s disruptive companions frustration, overwhelm, confusion, anxiety etc i...
Beyond the Golden Rule
By Maria Boomhower - 1/4/2008
There are several types and sub types of people in the world. Getting to understand the differences will help you connect with other people.
This is taught in sales 101, because the need to connect with the people to make the sale. However if we realize that we are always selling ourselves to oth...
Diamond Replica Jewelry - Affordable Jewelry
By Amit Verma - 1/4/2008
A diamond is considered to be women?s best friend. But having this best friend is not an easy affair. One needs to shell out a huge amount for it. In that case, diamond replica jewelry comes as an easy way out. It is exactly the same as real diamond jewelry, but the only difference is that it is a r...
A Big Fat Lie - Time Heals All Wounds
By Jeff Herring - 1/4/2008
Are you familiar with the phrase "Time heals all wounds?" This is one I often hear people say as they try to brush aside traumas and hurts in their lives. But it is one of the most destructive cliches, simply because it sounds so close to the truth that it is difficult to spot the big lie here. At r...
How to Adorn Yourself With the Right Gemstone
By Ian Tham - 1/4/2008
There are so many different minerals out there. For a novice jewelry buyer, she can easily be confused. What should she buy? One astounding fact about gemstones is that you can find a wide assortment of color. Here are the colors available and the type of stone available. The color is caused by meta...
Choosing the Proper Coating For Your Packaging
By Dennis Bacchetta - 1/4/2008
Choosing the proper coating is an essential step in designing and producing quality packaging. Why are coatings important? For some of the same reasons that packaging is important. While packaging protects and enhances the beauty of what?s inside, coatings help protect and enhance the appearance of ...
Stress Management:: 10 Tips to Turn the Tables on Stress
By Jeff Herring - 1/4/2008
1. The first thing to make clear is that I look at handling stress a little bit differently from many others. Typically, people focus on how to reduce or eliminate the stress in their lives. Their focus is on surviving stress. My belief is that their focus is too narrow and limited. My focus, by con...
The Marketing Plan and the Four P?s
By Dave Lavinsky - 1/4/2008
The Marketing Plan section of the business plan demonstrates how a company will penetrate the market with its products and services. The Marketing Plan should include ?the four P?s? ? Product, Promotions, Price, and Place. Products and/or Services The first ?P? stands for Product, but includes all p...
E-Business?s Best Friend: eCRM
By Cameron Brown - 1/4/2008
From Ebay to the smallest home-operated start-up, e-businesses of all sizes struggle to accurately answer a common question: who are my customers? If you can?t answer that question, chances are you?re also in the dark about the following questions. What customer demand trends can I expect in the f...
Over 40? What`s Next With Your Work, Your Life?
By Craig Nathanson - 1/4/2008
What would your perfect life?s work be? In mid-life, it?s a question we seldom ask. It could be the one question that saves you from lackluster jobs, faceless bosses and endless commutes. Are you stuck out of fear? This happens to many people when we pass 40. We get stuck in habit, routines and day ...
Customer First Customer Service
By F McDuffee - 1/4/2008
The world of customer service is rapidly changing. Thirty years ago, telephones and mail services were the norm for most companies. Now, faxes, email and web sites offer more options to customers than they?ve ever had before. It takes a dedicated team to keep loyal customers coming back and new clie...
Sarbanes-Oxley and Section 404: Old Dog, New Teeth
By Gerald Czarnecki - 1/4/2008
The failures we have seen in the quality and integrity of financial reporting in corporate America are clear evidence that something was awry. It is the responsibility of corporate boards, managements, public accounting firms and regulatory agencies to put confidence back into the financial statemen...
Politics, Religion, Race; Conversational No-No?s in Business
By Lance Winslow - 1/4/2008
Do not destroy all your positive displacement and high energy and customer confidence by discussing politics in your small business. Remember not every one in the world is as smart as you are or sees as much dealing with all these different types of customers in so many different professions each da...
How to Attract and Retain the Right People
By Michael Beck - 1/4/2008
If you?re one of the many executives struggling with finding and keeping the right people to propel your business forward, you?ll find these insights helpful. If you?re frustrated by trying to motivate people, work instead to develop a company where people are self-motivated ? where they do things b...
A Strategy for Attracting Higher Paying Client
By Catherine Franz - 1/4/2008
Some people have little difficulty attracting and
maintaining higher paying clients. Others can`t get to
first base. Higher paying clients consume less time,
exchange energy instead of zapping yours, have higher
regards for your relationship, give more referrals, pay on
time, and this in turn allow...
Better Management Performance - The Easy 3-Step Way
By Martin Haworth - 1/4/2008
Managers make three mistakes when they try to run businesses. They do too much, they don`t trust their people and they don`t have enough skills. Here we explore an easy 3-step process to get your business back on track and get a life.
Managers work in increasingly challenging circumstance...
Never Punish Yourself or Others for Failures
By Bright Johnson - 1/4/2008
If you want to find success in various ramifications, be it in business or personal relationship, don?t punish yourself or others for mistakes, or blunders, or failures, instead encourage yourself. Kim Woo?Choong, founder and chairman of Daewoo, said, ?One of my employee went to a casino and lost $1...
What Every Manager Should Know About How to Prevent Customer Service Conflicts
By Etienne Gibbs - 1/4/2008
There are five techniques that have been proven to be effective in resolving, minimizing, and preventing conflicts. And by conflicts I am referring to any of the following that may take place between two or more people: misunderstanding, miscommunications, arguments, disagreements, mixed messages, f...
Brand Strategy - Brand Identity Guru
By Scott D. White - 1/4/2008
If you could have the secret recipe and all the manufacturing facilities of Coca Cola but not the Coca Cola brand?or have its famous brand but no facilities?which would you choose? It?s not a trick question. But it demonstrates the power of the brand. Walk into any bank and say ?hi I?m Coca Cola, ho...
Performance Management - By Assuming Nothing
By Martin Haworth - 1/4/2008
Unhappy as Jenny undoubtedly was, she held on very tightly to her job. After all, she had worked her way up over the years to the supervisory role she was in - and she wasn`t going to let go. Yet it was clear that she was unhappy, under pressure and unsure of what she could do to make things bette...
How To Influence The Perceived Assertiveness Behaviour
By M`Hamed Cherif - 1/4/2008
The literature on assertiveness distinguishes many models, with varying validity and practical usefulness. In developing the ?Assertiveness Coffee Cards? we have been led to look at the issue from a different angle, namely that of how the brain functions. As a result, we propose the following classi...
Challenge of ERP Implementation: Q and A with Rick Maurer
By Rick Maurer - 1/4/2008
Question: ERPs seem like a good idea, so why is return on investment so low? Answer: Resistance often kills many of these new systems. Even though the promise of what an ERP can do is high, the planners often fail to look at how the users are likely to view this ?improvement.? ERPs take away the ol...
Finding the Need is Only Part of the Sale
By Thomas J. Baskind - 1/4/2008
Many of us in sales are taught to believe that the most important job of the salesperson is to `find the need` of our prospects. If we can uncover `needs` then our job is easy; we just need to show our prospect how our product or service fills that need. Right? Well, the problem with that approac...
Marketing Tourism Online, Part Two: Attracting Visitors to your Website
By Bryan Wilson - 1/4/2008
This is part two of an article series which will introduce some basic strategies, considerations, elements, and techniques for marketing tourism products online. We plan to update and refine these articles as situations change and when we have new knowledge to present. If you have comments or ques...
How to Perform a Site Inspection Like a Pro
By Andrea Pellettiere - 1/4/2008
When a professional meeting, event or conference planner goes to evaluate the suitability of a venue for a client this is called a site inspection. There are three basic areas to be considered:
Appearance and accessibility of the location
Service and quality of catering
Networking 101
By Sue And Chuck DeFiore - 1/4/2008
As a new business owner you must wear many hats.
You will need knowledge of accounting, marketing, advertising, management, administration, inventory, sales, etc., in addition to knowledge pertaining to your industry. Since you may be very proficient in some of these areas, but not in others...
Why People Resist Us
By Rick Maurer - 1/4/2008
There?s a one-word reason most ideas never see the light of day: Resistance. Resistance is often behind the glassy-eyed stares you get following a presentation, the sarcastic put-downs you have to put up with when you describe your vision for a new product or service, and other people?s abrupt depa...
What A Tangled Web We Weave
By Terri Seymour - 1/4/2008
The world wide web or www is a wonderful, inspiring, endless, fantastic place. They do call it a web for a reason - there are hundreds of thousands of websites all linked together out there. You want to be sure and get yours linked to plenty of those sites for a better position in the web. When yo...
3 Steps To Create Better Website Graphics!
By Andrew Eaton - 2/9/2007
Does having an ebook cover or mini-site header graphic on your website increase your sales or does it hurt your business in through long run.
Having been in the graphic design business for over 2 years now, here are a few things that I?ve learned that it all comes down to; professional images. Do ...
Plug In And Profit Resale Rights Strategies That You Can Use Today To Boost Your Income
By Tuks Engineer - 1/28/2007
If you?ve ever gone through the process of creating your own info-product or software then you know that while there is profit involved it can be a vigorous and time-consuming process. I always say it?s good to have your own products, but they should be used in conjunction with resale rights product...
How Most Millionaires get to be Millionaires?
By Daegan Smith - 1/26/2007
Why do so many people claim that money isn?t important? Why is there this notion that wanting money somehow makes you an ill adjusted bad human being? It?s such a strange thought pattern don?t you think?
Wanting more money in your life doesn?t mean you?re a bad person. It doesn?t mean you?re greed...
The Condo Conversion Craze
By Michael Southard - 1/25/2007
The past few years has seen a boom in condo conversions, which allows buyers to generate cash-on-cash returns within a short period of time. This, in turn, allows prior apartment owners to cash out at the top of the market.
The condo conversion craze began with the low interest rate affliction t...
3 Tests to Hire the Best
By Michael Mercer, Ph.D. - 1/19/2007
Question: What?s the easiest, cheapest and quickest way to have profitable, productive, and honest employees?
Answer: Hire profitable, productive, honest people!
Unfortunately, managers often hire underachievers or losers. Fortunately, pre-employment tests give managers a simple-to-use, quick...
How Real PR Works
By Robert A. Kelly - 2/13/2006
For some, public relations works well when their news release or special event winds up in the newspaper or on the radio.
For others, public relations works best when it does something positive about the behaviors of outside audiences that affect their operations the most. I like this approach be...
Outsourcing Your Ecommerce Order Fulfillment
By Danna Henderson - 2/4/2006
When your eCommerce business grows to the point where you can no longer package and ship the orders yourself, it?s time to begin outsourcing your order fulfillment. Although all order fulfillment centers offer the same basic services, their individual methods and costs will help you choose one over ...
Fantasy versus Reality
By Skye Thomas - 1/24/2006
Building wealth isn`t something for the frightened, ignorant, and lost. You have to be emotionally strong, prepared, and standing in the right spot. So many of us fantasize about making more money and call it prayer. We then wonder why the universe isn`t delivering our fortunes to us. I can`t te...
|
